CAMPAIGNERS have launched a 16-day programme of action cracking down on domestic and gender-based violence.

Leader of Redditch Council Bill Hartnett and MP Karen Lumley have pledged their support for the White Ribbon campaign to end domestic violence against women by men.

November 25 marks the beginning of 16 days of activism where people will be encouraging others to pledge never to condone, excuse or remain silent about male violence against women.

This year, leading figures from across the county have recorded short videos about why they are supporting the White Ribbon Campaign.

The videos will be posted on Twitter during the project, with the #LeadersSayNo hashtag.

Among those taking part in the social media project is the Home Secretary, Amber Rudd, West Mercia Police and Crime Commissioner, John Campion, and Cllr Hartnett.

In the video he said Redditch Council has pledged never to commit, condone or remain silent about domestic abuse and sexual violence in all its forms.

He also says he is proud to join his colleagues from across Worcestershire to say no to domestic violence.

Mrs Lumley said: “Domestic violence is abhorrent. I will be pledging my support to this campaign and hope many Redditch residents will join me over the 16 days of activism. The White Ribbon campaign is a chance for everyone to show their support for survivors of domestic violence and make their voices heard in condemning domestic violence.”

Support for the White Ribbon Day campaign can be shown through signing the pledge, making a donation or sharing on social media.

Over 25,000 men and boys in the UK, and many thousands more worldwide, have already committed to oppose violence against women and girls.

If you need help call the Worcestershire 24 hour domestic abuse helpline on 0800 980 3331 or the Worcestershire Rape and Sexual Abuse Support Centre's Helpline on 01905 724514.