PRIMROSE Hospice has seen its fundraising efforts enhanced by help from a leading builders merchant.

The hospice, based on St Godwalds Road in Bromsgrove, requires £1.7million per year to maintain its services and aims to raise a portion of those funds through selling donated items on eBay.

To make that process as efficient as possible, Primrose Hospice plans to relocate its eBay operations at its showcase Headless Cross shop in Redditch.

The Stirchley branch of Selco Builders Warehouse has stepped in to help with the works, providing materials including timber and internal doors for free.

Angelique Dalton, chief operating officer for Primrose Hospice, said: “We are hugely grateful to the donation made by Selco Builders Warehouse.

“We receive many donations which are sold in our shops, but certain items are more suited to sell on eBay.

“Having an office to co-ordinate all that activity will be an extremely positive development for our fundraising.

“We have had to dramatically adjust the way we work during Covid-19 and the lockdown period has, like other charities, placed a significant drain on resources so support such as that we are receiving from Selco Builders Warehouse is invaluable.”

Michael Mushen, branch manager of Selco Stirchley, said: “I’m aware firsthand of the outstanding work the Primrose Hospice does.

“Only a very small percentage of the total funds required for the Hospice to be operational each year comes from government support and the rest comes through fundraising and donations so we were delighted to offer our assistance.

“One of our big commitments at Selco is to, where we can, support the communities in which we operate and this donation is further evidence of that.”