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Slow down and stay safe, drivers told
4:10pm Monday 22nd October 2012 in Local
FOLLOWING concerns from residents a speed camera has been placed on Icknield Street Drive in Redditch.
The move is part of the Safer Roads Partnership’s Community Concern programme, which responds to community requests for speed enforcement.
Residents raised concerns about the dangers posed by drivers breaking the 40mph speed limit.
Speed data collected by the partnership shows about half of all vehicles exceeding the speed limit and 15 per cent of vehicles travelling above 48.1mph.
Anna Higgins, from the Safer Roads Partnership in West Mercia, said: “We hope that the presence of a speed camera will improve driver compliance with the 40mph speed limit and improve the safety of the road for all those who use it.
“The site will be operational for at least six months and data will be collected during this time to assess the impact of our enforcement on speeds and driver behaviour.”
Councillor Juliet Brunner added: "Speed limits exist for a reason and anyone that exceeds them is putting themselves, passengers, other road users and pedestrians in danger.
“The message to anyone travelling too fast is a simple one - slow down and stay safe."