PUPILS from a Bidford school have been given a mouth watering Apprentice-style challenge this Easter to sell as many baked treats as possible.

The Budgens store in the village has teamed up with Bidford Primary School's year five class for its 'Bake-enomics' challenge in which students have been tasked to create Easter treats and make a profit on them over the Easter holidays.

Budgens retailer Guy Warner has equipped the students with homework sheets which include a recipe and profit and loss calculator to help get them underway.

Each student will be responsible for purchasing the ingredients, baking the treats and finding suitable customers in the community over the Easter holidays, with the different business strategies and pupils' economic nous reviewed when classes start up again next term.

“As an independent business man myself, promoting young entrepreneurship is something that I'm extremely excited about," said Mr Warner.

"The students will learn about profit and loss and how hard work can really pay off. Inspiring young people to start their own businesses is just one way that we help get the British economy back on its feet.”

The student who makes the most profit over the Easter break will win a hamper of baking ingredients presented to them by Mr Warner at Budgens.