FORMER reality TV star Joey Essex will be joining bingo players in Redditch this month in a bid to encourage younger people to take up the game.

Shipleys Bingo Club in the town centre will be playing host to the TV star, best known for the hit TV show The Only Way Is Essex (TOWIE) as well as Tom Daley’s Splash! and I'm a Celebrity Get Me Out Of Here, when he dines with 22 very lucky bingo players on Saturday, April 12.

Club members can win a place at the dining table with Joey by taking part in a series of special bingo games.

A Shipleys spokesman said that the club is trying to raise its profile as well as spread the message that bingo is fun.

The main Come Dine With Me style event will see 22 people join Joey for a luxury experience with the very best food in the VIP area.

People will also have the opportunity to have their photo taken with the reality star, who is going to call a game of bingo on Saturday, April 12 and the winners of that game will also win a place at the table.

For more information about how to get involved, visit shipleysluxurybingo.com/redditch.