POLICE are warning online shoppers to guard against fraudsters in the run up to Christmas.

The warning comes from a senior detective with West Mercia Police, anxious to highlight fraudulent activities and to increase public awareness.

Detective Chief Inspector Paul Williamson said: “Every year, more and more people are searching for and buying gifts over the internet and every year, fraudsters are finding new ways to line their pockets.

“Christmas is a time when they will try to cash in, using various scams to exploit people’s good will and to ruin their festive period.

“Fraudsters will seek to take advantage of this demand and create bogus websites to advertise goods and services that are counterfeit or will not be delivered."

People are advised to use only online retailers they are aware of and trust, be cautious when dealing with sellers in other countries, and to make sure they have adequate anti-virus software.

For more advice visit Getsafeonline.org.