Nation to decide new crop of Redcoats (From Redditch Advertiser)

Nation to decide new crop of Redcoats

3:59pm Monday 2nd November 2009

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FOR the first time ever, Butlins is launching an X-Factor-style search for the next generation of its famous Redcoats.

The nation can play Simon Cowell by looking at the would-be Redcoat’s audition videos online and voting for their favourites.

Current TV stars Stephen Mulhern and Naomi Wilkinson got their first break at Butlins and now hopeful Redcoats are being urged to upload their audition videos to YouTube with the best 300 applicants being put through to the next round of interviews.

What to do 1.To vote log on to www.youtube.com/user/wearebutlins and visit the ‘I Want To Be A Butlins Redcoat’ playlist to view the videos 2.To enter log on and upload a video before 15th November 2009 3.Keep up to date with all the latest news at twitter.com/redcoataudition or by joining the ‘I Want To Be A Butlins Redcoat’ group on Facebook.

Known for world class family entertainment, Butlins Redcoats are famed for their high energy, lively personalities and ability to entertain parents and children alike. The holiday company receives thousands of applications for the 20 new Redcoat positions created each year.

Butlins head of entertainment, Mike Godolphin, said: “It’s time for the Redcoats to go online! The Redcoat auditions are always an important time of year for us and we’ve now truly embraced the social media phenomenon and invited the nation to become part of the process. We’re even on Twitter! Hopeful Redcoats are about to become internet stars for the first time.”

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